About us


Grown out of a passion for Marketing, Technology and Research, TrialPanel is the first collaborative community that interconnects people, brands and retailers in the FMCG arena.
Strategic partnerships with top worldwide retailers and brands,


allow us to develop a new and efficient collaboration model where people can try new products for free in exchange of their opinion and content generation.

The continuous interaction between all stakeholders creates a

unique ecosystem that integrates
digital and real life experiences

GENERATING:


1
Valuable insights and information that help address key business challenges in the most cost-effective way;
2
User-generated content and brand content that allows brands to extend their reach, amplify their marketing activities and manage their brand image.

This new dynamic, enables brands to develop a valuable social relationship with their consumers, actively participating in the conversations with them in a social space that brings all brands together.

Furthermore, it places consumers and brands at the same level, allowing consumers’ voice to be heard and addressed.

Over 3 million products have already been used and tested by our community which currently serves almost half a million consumers. This keeps our consumers active and socially engaged with all FMCG brands members of the community generating high levels of user-generated content.

CURRENTLY, MORE THAN 200 HYPERMARKETS AND 600 COMPANIES PARTICIPATE OF THIS COLLABORATIVE MODEL.

TrialPanel is present in France, Argentina, Belgium and Spain. Each country has its own community and each community has its own name. For example, in France, our community is MonAvisLeRendGratuit.com.

Using this platform as a core source of information, TrialPanel offers business solutions to address companies’ needs in the areas of Social Media Marketing and Online Market Research.


Our Clients


Currently, more than 700 companies participate of our program.

  • ANDROS-FRANCE
  • AOSTE-SNC
  • BARILLA-FRANCE-SAS
  • BLEDINA
  • BROSSARD-DISTRIBUT
  • CAMPBELL
  • CEREAL-PARTNERS
  • CGC-D-AUCY
  • COCA-COLA-ENTREPRISE
  • COLGATE-PALMOLIVE
  • CONSERVES-FRANCE
  • DANONE-EAUX-FRANCE
  • DANONE
  • DAUNAT-SERVICES-GIE
  • DELABLI-SAS
  • DISTRIBORG-FRANCE
  • ENTREMONT-ALLIANCE
  • FLEURY-MICHON
  • FRANCE-FARINE
  • FROMAGERIE-BEL
  • GENERAL-MILLS-FRANCE
  • GLACIO-FRANCE
  • HENKEL
  • HERTA
  • HJ-HEINZ-FRANCE-SAS
  • IGLO-FRANCE
  • INTERSNACK-FRANCE
  • KELLOGG-S
  • L-OREAL
  • LABEYRIE-S-A
  • LACTALIS-BEURRE-ET-C
  • LACTALIS-FROMAGES
  • LACTALIS-NESTLE-ULTR
  • LACTEL-SNC
  • LASCAD
  • LEROUX
  • MAISON-DU-CAFE-FRCE
  • MARS-FRANCE
  • MARTINET
  • MATERNE
  • MCBRIDE
  • MEO
  • MONDELEZ-FRANCE-SAS
  • NESTLE-FRANCE
  • NESTLE-PURINA-PETCAR
  • NESTLE-WATERS-MARKETING-DISTRIB
  • NUTRITION-&-SANTE
  • PASQUIER-GIE
  • PEPSICO-FRANCE
  • PROCTER-&-GAMBLE
  • SCA-HYGIENE-PRODUCT
  • SODEBO
  • SOLINEST
  • ST-MICHEL-BISCUITS
  • TARTARE
  • UNILEVER-FRANCE
  • UNITED-BISCUITS-FRAN
  • WRIGLEY-FRANCE
  • YOPLAIT-FRANCE